Muso Makoi
I had the pleasure of designing a logo and complete brand style guide for Muso Makoi. Muso Makoi means 'help the women'. It is on a mission to ensure all women have access to prenatal care locally and globally. Muso Makoi was founded by Fatoumata Jaiteh and is a fashion brand for all women that strives to connect the stories of these women through its products. In creating the logo I focused on the authenticity of the brand and the strength and power of the brands mission. Hence the rose came into place. The rose is a symbol of balance. It is a promise, it is hope, it is new beginnings. The roses grow from Muso Makoi as women all around the world grow in their new beginnings through the help and support of Muso Makoi.
WHAT
Logo Design
Brand Guidelines
WHERE
Twin Cities
Fatoumata Jaiteh, Founder - Muso Makoi
From the beginning to the end, the process of building a brand kit with Heather was exciting and easy. She listened well to what I had in mind for a logo and even when there were elements I disliked, Heather was able to take the feedback and create new designs in a timely manner. She communicated well throughout the process and I am grateful for her understanding and patience with me. Thank you!